TAKING A GOOD NIGHT’S SLEEP BEYOND PILLOWS AND SHEETS
Sleepyhead Flavored Powdered Drink Helps Hotel Guests Relax and Fall Asleep
Chicago, IL – Whether it’s stressing over work, dealing with jet lag or just being a light sleeper, travelers are often missing out on valuable sleep. In fact, 65% of respondents in a recent survey say they have trouble falling asleep at least once a week, while 54 percent claim not to be getting quality sleep multiple nights a week. The numbers are suspected to be even higher for guests in hotels.
To help combat these restless nights, Bayswater Beverages has launched Sleepyhead®, a dietary supplement designed to help people relax and fall asleep. The concept is simple. People don’t like taking “medicine” to fall asleep. However, if you create a product that doesn't feel like medicine, they would be much more inclined to use it.
Applications in hotels can go in 3 different directions. First, as an amenity left on the night stand or by the coffee maker. Second, as part of a VIP package. And third, in the convenience store. For example, the Wit Hotel in downtown Chicago recently gave Sleepyhead to all its guests during a period of noisy street renovation around the property.
“It’s a logical fit” says Chuck Hamman, Sleepyhead Co-Founder. “Hotels are in the sleep business and so are we. Sleepyhead can go a long way toward ensuring guests get a great night’s sleep.”
Sleepyhead is being used in hotels in a number of different ways. For example, Hampton Inns are leaving it on the night stand as an amenity alongside an informational tent card. The Conrad Hotel in downtown Chicago is selling Sleepyhead on their room service menu and using it as part of their VIP package.
The key ingredients of Sleepyhead are melatonin, valerian root, and GABA (gamma-aminobutyric acid), which are all-natural and form an effective combination of proven ingredients for a good night’s rest. Melatonin has been shown to help induce sleep and improve overall sleep quality. Valerian root helps improve sleep quality without morning grogginess. GABA has been shown to have a relaxing and calming effect on the body.
Beyond providing a great night’s sleep, Sleepyhead has the following perks:
All-natural active ingredients (according to Whole Foods rigid standards)
Gluten + GMO free
Delicious creamy Toffee Caramel flavor
Mixes instantly with 2/3 cup of hot milk or water
Lightweight & travel-friendly packaging
Helps you wake up refreshed
“We believe the ticket to a superb day isn't caffeine or energy drinks - but getting a good night’s sleep to re-energize,” said Eli Galayda, Sleepyhead’s Director of Operations. More and more hotel guests are coming to that same conclusion.
Sleepyhead is available to hotels in the US and abroad through hospitality distributor Tradavo (www.tradavo.com).
For more information, visit http://www.drinksleepyhead.com
For Immediate Release
For More Information, Please Contact:
Chuck Hamman, Co-Founder & President
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